The City of Fallon’s Convention & Tourism Authority awarded $86,500 in grants to local organizations at their regular meeting in April 2021. Jane Moon, Director of Tourism and Special Events, presented each grant application and funding request to the authority board members.
The three-member board, Chairwoman and City Council member Kelly Frost, along with board members and local hotel owners Jay Bhakta and Ezra Bernardo heard from representatives of each organization before approving the requested funding.
- The Lahontan Valley Bird Dog Club received $2,500 for efforts to promote the Lahontan Valley Bird Dog Chukar Championship.
- The Fallon Trap Club received $5,000 for their shooting season.
- Motor Safety Sport, Inc. received $10,000 for the Top Gun Dragstrip race season.
- Churchill Arts Council received $13,500 to support Core Programs for the year.
- Rattle Snake Raceway received $10,000 for season promotion.
- Lahontan Auto Racing Association received $10,000 to promote Octane Fest 2021.
- Lahontan Valley Claybreakers to received $2,500 to promote the youth trap shooting season.
- Fallon Ranch Hand Rodeo received $3,500 to promote this year’s Ranch Hand Rodeo.
- The Fallon Festival Association received $15,000 to promote and market the 2021 Cantaloupe Festival and Country Fair.
- The Cowboy Fast Draw Association received $14,500 to promote the Fastest Gun Alive – World Championship of Cowboy Fast Draw competition held in Fallon every October.
The purpose of the grants is to promote Fallon events. These annual events attract people from outside the area to come to the community and spend money on food at local restaurants, buy fuel, and stay in local lodgings. Mayor of Fallon Ken Tedford said the funding awarded to the City of Fallon Convention and Tourism Authority grantees comes from room taxes collected by local hotels and motels.
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